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Integrated Research Associates, Inc.

Contact PersonTom Schmidt
Phone513x-361x-2700
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708 Walnut Street
Suite 800
Cincinnati, Ohio 45202
United States of America
 
Integrated Research Associates, Inc.
 
Integrated Research is a consultant that specializes in gathering shopper insights for our clients using custom in store research and in market testing methods. Since 1991, we have supported our clients in addressing a variety of marketing and merchandising issues. Our ‘tried and true’ in-store methodologies allow us to measure/conduct:
  • Shopper Insights
  • Market Research Interviews
  • In-Market Testing
  • Category Management Initiatives
  • Distribution Checks
  • Shopper Marketing Initiatives
We ensure accurate and actionable results by managing every aspect of the study, including its design, execution and analysis.

Ability to execute and integrate behavioral and attitude techniques allow us to deliver comprehensive learning.

Techniques Utilized

Integrated Research's real world research expertise provides true consumer insights by utilizing one or more techniques to capture customer behavior and/or attitudes where the purchases and purchase decisions are made.
Applications

Integrated Research's real world research expertise provides true shopper insights by utilizing one or more techniques to capture customer behavior and/or attitudes where the purchases and purchase decisions are made. Each project is designed and executed to address your specific objectives and our in-house analytics group does more than generate statistics, but also provides key findings and recommendations based on the research objectives.

We can develop a research design to address your particular marketing or merchandising issue and have executed hundreds of studies over the years in the following areas:
When you want to understand how a marketing initiative will play in the Real World, contact Integrated Research Associates, the In-Store Experts.

Integrated Research Associates is a full service Market Research Supplier specializing in In Store/On Site Research for Manufacturers and Retailers. We are one of the only research firms that truly "Integrates” both Attitudinal (Survey) and Behavioral (Sales) research to give its clients a more holistic answer to their marketing questions.

 
Visit our website: www.integratedresearch.com
 
Integrated Research Associates, Inc. | 708 Walnut Street Suite 800 Cincinnati, Ohio 45202 United States of America | 513x-361x-2700
 
 
 
 
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