EurekaFacts is a full service marketing research firm with a full suite of facilities for focus group, IDI and usability testing. Strengths in branding, message testing, research methods, advanced analytics, content analysis, multilingual studies, national rapid qualitative, quantitative studies and human factors research. IRB; ISO 20252 compliant; FISMA Information Security audited.
- Customer Insights & Marketing Analytics – Branding and perception research, advanced predictive analytics, segmentation, pricing, media mix optimization
- Multicultural - Latino / Hispanic Research - Experts in English/Spanish bilingual studies; Also available: Chinese, Korean, Russian
- Survey Research - Multiple mode data collection, design, sampling and analysis
- Facilities & Recruitment - Focus Group, IDI and UX testing facilities and full service
- Expedited Qualitative Research - ExpressQual availableNationwide, Puerto Rico, Mexico, South America.
- Human Factors - Usability, cognitive and affective message testing and audience engagement
- Certified Government provider - Federal GSA schedule holder–NMSDC – MBE Certified in multiple states.