Interpretive Simulations


About

BUSINESS SIMULATIONS RESULT IN BETTER LEARNING

Today’s students need to understand complex problems, experience working in diverse teams, and ultimately make decisions in the face of many competing options.

Business simulations provide this valuable practice in a highly engaging environment.

Interpretive Simulations produces and publishes business simulations for use in undergraduate and graduate programs. Since 1986 our business simulations have helped create tomorrow’s business leaders.

Our Marketing Simulations fit a wide range of classes from Introduction to Marketing to Marketing Strategy. Authored by well-known experts in the field, our simulations offer a dynamic, competitive environment that will reinforce the basic principles of marketing while challenging students to think comprehensively about the role marketing plays within the broader company.

NewShoes
Intro to Marketing Simulation

For classes in Intro to Marketing and Principles. For new students to marketing or non-business majors at the undergraduate level.

MarketShare
Marketing Principles Simulation

For classes in Intro to Marketing at the intermediate level, as well as Marketing Principles, best for business students, undergraduate level.

PharmaSim
Marketing Management Simulation

For classes in Marketing Management, Brand Management. Suited best for upper level undergraduate and MBA students.

CountryManager
International Marketing Simulation

For classes in International Marketing, Market Entry. Suited best for upper level undergraduate and MBA level students.

StratSimMarketing
Marketing Strategy Simulation

For classes in Marketing Strategy and Marketing Management at the graduate level primarily. A high level, comprehensive simulation.

Key Features of our simulations:

Instructor & Student Support

Teaching Resources

Customizable

17 Authors


Contact us today to set up a demo!

Contact

1421 Sachem Place Ste 2
Charlottesville, Virginia 22901
United States of America

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