Centrac – A Division of Veris Consulting is now Vault Consulting.
Vault Consulting is a full service custom primary Marketing Research firm specializing in the design and execution of high quality innovative research using a collaborative approach.
Vault offers quantitative and qualitative survey research services applied to areas such as product testing, new product positioning, customer satisfaction, advertising research and trademark litigation. Vault is a pioneer in using VIRTUAL VENUES™ such as webcam focus groups for qualitative research.
Vault is a proven leader in the development and deployment of "Emerging Market Research Techniques” such as: Mobile Surveys, Mobile Qualitative, Mobile Ethnography, and Streamlined Quant-to-Qual Studies.
Vault is an expert surveying defined and often hard to reach populations in areas including:
- Healthcare and Medical
Serving large corporations and nonprofit organizations in industries such as:
- Packaged goods
- Medical devices and surgical supplies
- Life sciences
- Travel, publishing
- Healthcare sites
- Insurance carriers
- Financial services
- Law firMississippi
With a significant portion of our practice including:
- Large Inbound/Outbound Phone Studies
- Online Surveys
- Mail/Store/Convention Intercepts
- Central Location Tests
- Traditional Focus Groups / IDIs
- Online Focus Groups / Bulletin Boards / IDIs
Our study types include:
- Usage, Attitude and other Market Studies
- Product/Concept Testing
- Advertising and other Tracking Services
- Price Sensitivity/Threshold Studies
- Mock Committee Studies